A Classification of American Wealth
History and genealogy of the wealthy families of America - Sponsors


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 Part 2 : America in the Twentieth Century  Encyclopedia of American Wealth

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  Part III-Chapter 13 : Automobile and Aviation  > W. C. Durant  :     Previous   1 - 2 - 3 - 4 - 5 - 6 - 7 - 8 - 9 - 10
                                                                                                                                                     
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   William Crapo Durant - Buick Motor Company

Page entitled : William C. Durant and the rescue of Buick

Content of this page is about :
How Billy Durant took over the ailing Buick Motor Company from the Briscoe brothers, expanded it and built it into a leading automobile manufacturer of the USA.


Extract :
... took the new Buick Model B to the New York Automobile Show and thanks to his natural sales talent returned to Flint with orders for 1108 cars. Unlike David Buick, the Briscoes and even the people from Flint Wagon Works, Durant understood that automobile manufacturing required far more capital than the making of horse-drawn vehicles, because of its more complicated mechanics and multi-staged production process ...

 

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